Kudos to the National Action Against Obesity President MeMe Roth who has taken a stand against Unilever, maker of Suave Shampoo for a commercial they are currently running equating breastfeeding with flat hair and a flat chest. In a Fox News interview on the Bill O'Riley show, Roth expressed her concern over this jab at breastfeeding that may prevent children from receiving this protection against obesity. Newsflash, Suave - no 80 year old woman has perky, perfect breasts (unless she bought and paid for them and has had them replaced every 10 years or so) regardless of the way she fed her babies.
It is so encouraging to see someone outside of the world of "breastfeeding advocacy" recognize and promote breastfeeding in regards to obesity prevention (or any other health issue). She encourages everyone to write a letter expressing discontent to Unilever at unilever.com. Believe it or not, I actually wrote! I used the form here. If I get a response other than a form letter, I will let you know.
Also, new research indicates that mamas who have a baby after 25 years old have even more reason to breastfeed. It reduces their increased breast cancer risk. See this article here for more information. It just keeps getting better to give your baby the best (or the normal, right?)!