In an effort to research (as I obsessively do with everything) I wanted to see if there was any research having to do with breastfeeding videos and initiation or duration for African-American mothers. The only one specifically addressing videos is here.
The results were: "WIC-based peer counselor support and motivational videos can positively affect the duration of breast-feeding among African-American women." The rate of decline in breastfeeding was slower in the WIC clinics that used peer counselors and showed breastfeeding videos. I am not sure what that tells us, but hopefully that means a well made video can help encourage a mother to breastfeed. We already know that lack of "breastfeeding role models" is part of the reason our breastfeeding rates are so low, but can a video make up for that missing role model?
I would so like to read the entire study and even see the video they used. What if it was horrible? Out of date? Not culturally sensitive to not only race but where they live and their community? It has bothered me for a while now that when discussing breastfeeding among Black people the only group considered seems to be WIC participants, low income or adolescent mothers. I understand that it is easier to reach these women that are already in a position of availability to public health researchers but I am tired of the "let's go to the ghetto and help these moms breastfeed their babies" mentality. Not that those groups aren't important, they are, but breastfeeding rates among middle class and probably even upper middle class Black women stink too. I will have to save that for later, but I intend to see if there is any research out there about middle class African-American breastfeeding statistics. I am hoping to do my own research in this area during my masters work, assuming I am able to start that in the spring.
I will update here with how the script writing goes, as I have yet to start. If anyone has any ideas on what to include and how to include it, feel free to share. I need all the help I can get.